Hailey Hacks the Christmas Season
Posted on Saturday, November 28 by Jill
Want to get exactly what you want for Christmas? Check out Hailey Hacks Creating Wishlists to learn the secrets!
Now that you've made your wishlist, fire up in up and get ready to shop. Hailey shows you add anything at Amazon to your wishlist and then how to get a universal wishlist button so you can add things you find anywhere on the web.
After you've finished shopping, watch Hailey Hacks Sharing Wishlists to learn how to send that wishlist off to the present-buyers in your life.
Soon you'll be able to find all new episodes of Hailey Hacks wherever fine video is shared including:
- Hailey Hacks Sharing Wishlists
- Hailey Hacks Google Maps
- Hailey Hacks Facebook Privacy Settings
- Hailey Hacks lolcats
Hailey is everywhere. Click on the icon to find and follow her!
RT @jill380 Beta=Me
Posted on Tuesday, November 24 by Jill
Look what showed up at the top of my Twitter page:
Lower down in the Twitter stream, I found this:
So this new RT means meeting potential new Twitter friends up close and personal. There's something more immediate about seeing their profile pic and the entire original tweet, than just the @ plus name.
But it also sort of downgrades the ReTweeter. You can almost miss the name entirely. I wonder if that means people will stop using RT for self-promotion.
It's hard for me to understand exactly why Twitter is implementing this particular change. I'll be interested to see how it changes the experience.
But I totally feel all puffed up that my account has been chosen as a beta tester. How special am i?
Socialnomics ROI
Posted on Saturday, November 14 by Jill
This is a great video with lots of numbers and case studies to show how effective social media marketing can be. Watch it!
From the book Socialnomics by Erik Qualman.
News from Crossover Summit
Posted on Monday, November 09 by Jill
As part of the Sheffield Doc Festival, the Crossover Summit raised asked how we make money from digital innovations in the entertainment world. This is the first of several videos of the event.
Docfest 09 - Crossover from Jan-Paul Bednarz on Vimeo.
I Go Chop Your Dollar
Posted on Sunday, November 08 by Jill
I Go Chop Your Dollar is about running the Nigerian scam written and performed by Nkem Owoh, a Nigerian singer and actor. The lyrics are below.
Verse 1
I don suffer, no be small
Upon say I get sense
Poverty no good at all, no
Na him make I join this business
419 no be thief, it's just a game
Everybody dey play am
If anybody fall mugu,
Ha, my brother I go chop am
Chorus
National Airport na me get am
National Stadium na me build am
President na my sister brother
You be the mugu, I be the master
Oyinbo man I go chop your dollar
I go take your money and disappear
419 is just a game
You are the loser, I am the winner
The refinery na me get am
The contract, na you I go give am
But you go pay me small money make I bring am
You be the mugu, I be the master
Na me be the master oh
Verse 2
When Oyinbo play wayo
Dem go say na new style
When country man do him own
Them go dey shout
Bring am, kill am, die!
But Oyinbo people greedy (dem greedy)
I say them greedy (dem greedy)
I don't see them tire
That's why when they fall into my trap o
I dey show them fire
© Nkem Owoh
Mugu is a scammers term for a victim; big fool.
419 is of course the Nigerian or advanced-fee scam.
New Twitter Virus: iq quiz
Posted on Thursday, November 05 by Jill
I just got a DM that read: "u should take this iq quiz http://quiz6545.info". Hmmm. Seemed a tad odd so I asked Google.
I'm throwing up a search widget to track the Tweets about this. The search term is "iq quiz":
UPDATE
More on the spate of phishing schemes on Twitter from Scott Stratten of UnMarketing. He gives this advice if you think you've been phished:
1. Change your password. No one got access to your account because you used your pet’s name as your password (you do don’t you??). It doesn’t matter how crafty you’ve made it, if you hand them your login info, it’s like they’re psychic like John Edward, except they actually know stuff
2. Check who has access to your account by going here. It shows who you have authorized to use your account. Now don’t crap the bed if there are companies listed there. I have 18 apps that have access to my account for various reasons. But if you don’t recognize one and want to yank them out, just click “revoke access”.
3. Stop giving your info out! You should never give your info to any site that asks for it unless you are wanting them to. It’s your reputation/business here. Giving out your login to anyone is like wearing your bank card PIN on your t shirt and wandering the back streets of Vegas at 3am. Not saying I’ve done that…. ummm…
Sports Go Scripted
Posted on Thursday, November 05 by Jill
ESPN has a scripted web series called NFL Writers Room.
Lying Down
Posted on Thursday, November 05 by Jill
I get a lot of traffic on this blog from the search string "lying down game". In case, you're not here on that search, lying down game involves taking a picture of yourself lying down... okay, lying down in unusual places I blogged about this internet meme in July as part of a post on generating user content and eliciting participation. Since then, I get a handful of hits every day from people looking for this subject.
I'm not quite sure what these visitors are looking for. Just an explanation of a wacky web phenom? Instructions on how to play? Pictures of people lying down? If you're here on that search, would you mind dropping me a comment to tell me your interest in the topic?
I can only imagine what the traffic is like on lyingdowngame.net, the "official" site of the game. Here you can read about the creators of the game (oh your mothers must be so proud), Gary Clarkson and Christian Langdon. There is also a map that shows locations where a "lie down was done." (I believe that's official terminology.) What I love about this map is that it appears that many of the lie downs were done in mid-Atlantic Oceans and the only Canadian lie down was done by someone named Chad about 150 km west of Kapuskasing.
The Lying Down community is actually way more active on Facebook than on the stand alone site. The fan page has over 75,000 members and 16,000 photos... of people lying down. Some are more interesting than others. Quite a few are taken on railroad tracks, roads and bridges.
What's the attraction? Why are so many people participating in what seems like a pointless activity? To be part of something, I believe. The community of lier downers is massive and a lot of people want to be part of that.
The bar to entry is set extremely low. Not everyone can think of a funny lolspeak caption to put on a picture of a cat, but pretty much anyone can lie down and get a mate to snap a picture of it. It's also an excellent activity for when to pursue you're drunk.
(I didn't really mean that about lolspeak, of course everyone can do it which is why the lolcat site is incredibly popular. I only wrote that because I thought it sounded good and sometimes a turn of phrase is more important that accuracy and truth.)
It's funny. I can imagine people killing themselves laughing while they're lying down... especially if they're drunk. And the pictures definitely make other people laugh judging by how frequently hahaha, lol and lmfao appear in the comments.
I think a couple of other factors may be at play as well.
- There's nothing cynical to the lying down game. No one's profiting, no one's pushing product, it isn't intended to build anyone's brand.
- There's a creativity to it. You have to think of some place unusual to lie down in order to make your lie down worth documenting.
- Everyone wants to be a star and here's a great way to get other people to look at you.
- There's a competitive factor to it. Maybe my lying down picture will be the coolest ever, the definitive lying down picture. Perhaps that's why it's called the lying down game.
One lesson is clear. The days of passive media are gone. People want to participate. Give them a way to participate that's easy, funny and has room for creativity, they are there in vast numbers.
The more I write and think about this, the more I want to take a lying down picture of my own. Actually I don't want to take the picture, I want someone else to take a picture of me -- lying down. Watch this space. When I think of a good spot to lie, I'll post the pic. ;D
Love Letter to Flash
Posted on Monday, November 02 by Jill
Watch the video, then read the love letters.
How to Engage An Audience
Posted on Sunday, November 01 by Jill
The master shows us. Way back in 2006, Ze Frank practically invented user engagement and community with his web series the show. In this episode, he asked his fans to help create an earth sandwich by placing slices of bread at opposite coordinates on the earth's surface. He even provided a tool for finding your exact coordinates.
Why does this work so well? Why did so many people respond to Ze's call for action?
First, because Ze had an engaged community. He'd been at it a while, collecting an audience with lots of regularly released content. And he was responsive to his audience, he'd share his stage and web space with them, posting their, commenting on and including their contributions. By participating in one of Ze's challenges, you could feel even more like a member of the community.
Second, the request was funny, simple and incredibly imaginative. On the simple front, it compares nicely with successful memes like the Lying Down game. All you have to do to get into the fun is snap a picture of a piece of bread.
Finally, there's room for creativity. if you're clever enough, the slice of bread photo you upload might be the best one!
If you ask... Here are just a few of the many photos Ze received:
